Sunday, February 28, 2010

First Steps into Social Media Marketing


Following a successful NetDimensions Partner Conference in Rome, Italy, Xpert Learning kicks off its social media marketing campaign with this new blog, new Twitter and Facebook links.

Social media marketing is a term that describes the use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, LinkedIn, Facebook and YouTube.

Xpert Learning is currently using all of the above tools along with Blogger to pursue this marketing initiatives. We, at Xpert Learning, hope that such an initiative will attract customers to our website and ensure that they are aware of our various product offerings that suit their business and learning needs.

NetDimensions Partner Conference Rome 2010


The NetDimensions Partner Conference took place in Rome at StarHotels Metropole this year.

The conference was about strengthening ties between NetDimensions and its valuable partners.

During the conference, the NetDimensions Team presented issues that were relevant to the partners and offered product direction, demonstrations and road maps, as well as tips to better position their businesses in today’s global market, so that they can further enhance their sales and marketing strategies in the year ahead.

This has been an excellent opportunity for Xpert Learning as well to connect with other partners to share best practices and sales strategies.

Also, in attendance were the representatives from the NetDimensions engineering, professional services, customization, marketing, sales and pre-sales teams. The Xpert Learning representatives took this chance to get to know the people who make NetDimensions such a valuable business and technology partner.

As mentioned previously, the conference was held at the Starhotels Metropole, situated in downtown Rome, a stone’s throw away from historic, architectural landmarks such as the Opera House, the Colosseum and the Trevi Fountain.

In summary, the conference turned out to be very successful and informative for the Xpert Learning team.